Good/Bad Website Smackdown

     In the world today it is extremely important for companies to have sleek websites. With technology increasing one of the most important aspects is for technology to be user friendly. That applies to phones, computers, websites, etc. For the purposes of this smackdown I will take website trends from one of the Livebinder articlewe read for class.
   
     The first trend I will use is responsive design. It will be clear after watching my smackdown that one of the websites has a horribly simple design that is not sleek and is not fluid and the other has a more modern feel to it. Another trend is a simple one but some websites do not even utilize it; the trend is striking colors. The bad website sticks to one color scheme for every page, (orange and black). The good website has photos of multiple new age electronic devices in the background which gives it a modern feel. The last trend I'll discuss is one that I always look for in a website and that is the amount of information on a page. Instead of loading a page with paragraphs of information a website should allow you to browse through a page almost like a table of contents in a book. You can then click on which section of the website you want to explore at ease.

Link to my smackdown: https://youtu.be/mun4Nw-yQuY

Social Media Tools

For my first social media tool I chose to look at Oktopost.

The world is moving towards social media. Most, if not all, companies have people devoted solely on building a social media presence and marketing their service or product on various social media platforms. Oktopost makes it easy to balance all social media accounts at once. It helps collect data as well so you can see what your customers have looked at on your page. I chose this tool because my future career is going to be in marketing. This tool does not just apply to marketers though. In marketing, it is going to be important for me to make sure that whatever company I work for has a useful presence on social media platforms. The analytics that this tool collects will help me assess which advertisements are worth spending time on and which advertisements are not worth the time anymore. This app will automatically help a marketer improve which leads he or she should pursue and not pursue. It saves time and money, which in a professional environment are the two most important resources. 

  

                                            

For my second tool I chose Facebook audience insights.



This is an amazing tool that I had never heard of before and I am surprised that I haven't. Like I mentioned above I will become a marketer and this tool seems to be the most helpful one yet. It  uses Facebook to help gather analytics anonymously about potential customers. It supplies you with information such as page likes, demographics, and recent purchase activities. It sounds a little creepy that this information would be available but like I said it is anonymous. Facebook has the most views per month and the number is close to two billion which is an absurdly large amount of people. If any social media site could supply useful information Facebook is certainly that. This tool could influence marketing campaigns in a drastic way. It helps with leads and it helps save time. I will surely use this tool when I find myself a job because it is extremely helpful.

Story telling tools

Toondoo!

Storyboard that! 

(Sorry about the watermarks I didn't realize they were gonna be there until after I saved it.)

Make Beliefs Comix!